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Texas State University

Department of Marketing

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The McCoy College of Business Department of Marketing offers the direction, skills, and experiences you need to begin your marketing career. Whether you choose an undergraduate concentration in professional sales or services marketing, or you apply for our new master’s program in Marketing Research and Analysis, your opportunities in the Department of Marketing extend well beyond the classroom. Take advantage of professional development workshops, learn from guest speakers, grow your professional community at networking events, compete in student competitions, or join any of our three student organizations for a well-rounded experience that will give you the confidence you need to compete in this growing field. 

Programs that fit your goals

At McCoy College you’ll be challenged academically, but we don’t learn in a vacuum. We believe in connecting what you learn here to the world beyond college. You'll gain experience and knowledge to apply classroom discoveries to meet real-world challenges.
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Recent News

Sam Barshop Excellence Professorship in Entrepreneurship Awarded to Dr. Taewon Suh

MCCOY COLLEGE GRADUATE STUDENT AWARDED 'ENTREPRENEUR OF THE YEAR'

Center For Professional Sales Program Fulfills Reaccreditation Requirements

Upcoming Events

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Location:
Online Only; Zoom meeting ID: 437 338 7920
Cost:
Free
Contact:
Matt Painter
mpainter@txstate.edu
512-245-6398
Campus Sponsor:
McCoy College of Business Graduate Programs
Join us for an overview and discussion of the McCoy MBA program options at Texas State University. This session will be hosted via Zoom so you can attend from anywhere with an internet connection, either on your phone or laptop.

Our MBA Information Sessions offer you the chance to learn about both the Full-Time Cohort and Flex MBA options at Texas State University. Hosted by our MBA Program Director, Matt Painter, attendees will learn about the program curriculum, career path options, financial aid, study abroad, professional development opportunities, internships and the application process.

The Zoom meeting ID is 437 338 7920. Additional information about the meeting will be emailed the morning of the event. RSVP is required.

If you have been thinking about a graduate degree and need to get the ball rolling, this is your chance. We look forward to meeting you!
Click here for more information
more about event
Location:
Zoom | email gailzank@txstate.edu for link
Cost:
Free
Contact:
Dr. Gail Zank
Department of Marketing
gailzank@txstate.edu
Campus Sponsor:
Master of Science in Marketing Research and Analysis (MSMRA) Program
Wondering if graduate school is right for you?
Interested in developing your career in market research and analytics? 
Come learn about the Master of Science in Marketing Research and Analysis (MSMRA) program and how to apply! 

Email Dr. Gail Zank for Zoom session information.
Click here for more information
more about event
Location:
Zoom
Email Dr. Jaymeen Shah for the zoom link information
Cost:
Free
Contact:
Dr. Jaymeen Shah
Department of Computer Information Systems
and Quantitative Methods
Jaymeen.Shah@txstate.edu
Campus Sponsor:
Master of Science in Data Analytics and Informations Systems (MSDAIS) Program
Come learn more about the Master of Science in Data Analytics and Information Systems (MSDAIS) program!
Attendees will learn about the program curriculum, career path options, program costs, scholarship opportunities and the application process.

Email Dr. Jaymeen Shah for the Zoom session information.
Click here for more information
more about event
Location:
Zoom | email jpayne@txstate.edu for link
Cost:
Free
Contact:
Dr. Janet Payne
Department of Finance and Economics
jpayne@txstate.edu
Campus Sponsor:
Master of Science in in Quantitative Finance and Economics (MSQFE) Program
Wondering if graduate school is right for you?
Interested in developing your career in quantitative finance and economics? 
Come learn about the Master of Science in  in Quantitative Finance and Economics (MSQFE) program and how to apply! 

Email Dr. Janet Payne for Zoom session information.
Click here for more information
more about event

Give the Gift of Education

With your support, we are able to provide the opportunity for students to attend professional development workshops, guest lectures, host networking events, compete in student competitions or join a student organizations to help in achieving a well-rounded college experience.

Your gift today helps to ensure that the Marketing program continues to thrive.

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