data.world Social Media & Content Marketing Internship

Internship Purposes and Goals
Job/Project Duration: 12 - 16wks during fall; 15-20hrs/wk; based at data.world office in Austin, TX

Job/Project Description:

1. Execute key social media marketing optimization initiatives
a. Develop strategy to optimize our social media presence based on performance
data, and increase our impact via iterative testing of social media posts
b. Become fluent in use of our social media metrics resource, True Social Metrics,
and create reports to monitor performance of multiple channels
2. Support content marketing goals
3. Develop tailored content such as blog posts, email templates, and webinar scripts for
target personas
Become fluent in use of Hubspot tools to implement testing plan for various content types
Manage relationships with data.world partners to grow the data.world community (via
dataset challenges, targeted marketing campaigns, coordinating collaboration
meetings, etc.)
6. Identify and engage with potential ‘superusers’ to convert to active users on the
platform
7. Grow our presence on Reddit and other relevant forums
8. Support university outreach campaigns, paid acquisition/advertising, and event
marketing initiatives
9. Other activities to support business team, as needed
If interested, please submit your resume to:

Gabriela Swider
Marketing Specialist gabriela.swider@data.world 512-697-4897